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The general trademark of a manufacturer by which the consumer knows its products. A manufacturer can have multiple brand names. Some manufacturers license their brand names to other producers.
Product family:
The product family is a generic trademark of a brand to indicate a very wide range of products, that can encompass multiple categories. We include product family in the Icecat product title.
Product name:
Product name is a brand's identification of a product, often a model name, but not totally unique as it can include some product variants. Product name is a key part of the Icecat product title on a product data-sheet.
PowerShot A540
Article code :
The brand's unique identifier for a product. Multiple product codes can be mapped to one mother product code if the specifications are identical. We map away wrong codes or sometimes logistic variants.
Category :
With a digital camera all the pictures you make are stored digitally, which means you can instantly view a picture after you have taken it and take as many pictures as you like, without having to buy new films all the time. It is easy to download the pictures from your camera to your computer, either at home or at the shop and edit them before printing. Once they are on your computer, you can easily share your pics with the rest of the world by putting them on-line, or e-mailing them to friends.
Digital Cameras
Data-sheet quality: created/standardized by Icecat
The quality of the data-sheets can be on several levels:
only logistic data imported: we have only basic data imported from a supplier, a data-sheet is not yet created by an editor.
created by Canon: a data-sheet is imported from an official source from a manufacturer. But the data-sheet is not yet standardized by an Icecat editor.
created/standardized by Icecat: the data-sheet is created or standardized by an Icecat editor.
Included since: 19 Sep 2006
The date Icecat noticed for the first time that this product was included in the price list of a channel partner
Info modified on: 10 Aug 2016 22:02:08
The date of the most recent change of the data-sheet in Icecat's system
Product views: 12922
This statistic is based on the 61915 using ecommerce sites (eshops, distributors, comparison sites, ecommerce ASPs, purchase systems, etc) daily downloading this Icecat data-sheet since 19-09-06 Only sponsoring brands are included in the free Open Icecat content distribution as used by 60276 free Open Icecat users.
Long product name Canon PowerShot A540:
The short editorial description of Canon PowerShot A540
PowerShot A540

Marketing text Canon PowerShot A540

The official marketing text of Canon PowerShot A540 as supplied by the manufacturer
The 6.0 Megapixel PowerShot A540 offers a wide range of shooting modes and manual functions for exploring your creative side. With its 2.5" LCD, viewing your images is as much fun as shooting them.

6.0 Megapixels
A 6.0 Megapixel CCD allows for superb quality photo prints with sharp definition. It provides more than enough detail for printing cropped images.

4x optical zoom
A bright 4x optical zoom lens gives you the flexibility to shoot up close without sacrificing quality. It combines with the digital zoom for an impressive 16x magnification.

Visionary Technology
Canon's DIGIC II image processor links all camera functions and processes images at high speed for excellent responsiveness and extended battery life. iSAPS technology uses scene information to optimise camera settings before the shot is taken. 9-point AiAF keeps your images sharply focused - even with off-centre subjects.

Shooting modes and My Colors
A choice of 20 shooting modes includes Manual mode for full creative control. 10 Special Scene modes assist with tricky lighting conditions, including Snow, Underwater, and Beach. Further enhance your images with My Colors in-camera colour management tools.

High quality movies
Shoot extra long 30fps VGA quality movies with full audio, or record QVGA movies at 60fps and analyse in sharp slow motion.

Great indoor and night shots
A high-speed ISO 800 setting allows you to shoot correctly exposed images in low light conditions without using a flash. ISO 800 also enables shooting at higher shutter speeds reducing the risk of image blur.

Widescreen recording
Shoot still images in Widescreen 16:9 mode for seamless playback on widescreen TV or printing on wide size paper to a SELPHY CP printer - perfect for displaying panoramas in all their glory.

Large 2.5" LCD
The large, bright 2.5" LCD features a wide viewing angle for easy group viewing. Night Display mode aids visibility in low light while a selectable Grid Line Display helps with composition.

A complete range of optional accessories includes wide and tele converter lenses, a 40m depth waterproof case and a slave flash.

Direct printing
Connect to any PictBridge or Canon Direct Print compatible photo printer and push the Print/Share button for instant photolab quality prints.

CANON iMAGE GATEWAY provides 100MB of web space for your own online photo gallery. A comprehensive software suite is included for browsing, editing, downloading and organising photos, movies and slide shows.
Short summary description Canon PowerShot A540:
This short summary of the Canon PowerShot A540 data-sheet is auto-generated and uses the product title and the first six key specs.
Canon PowerShot PowerShot A540, auto, Cloudy, custom modes, daylight, Fluorescent, Tungsten, beach, Children, Fireworks, Night, party (indoor), Underwater, black&white, Neutral, Positive film, Sepia, Skin tones, TTL, 1/2.5", 0.228 - 0.913" (5.8 - 23.2 mm)
Long summary description Canon PowerShot A540:
This is an auto-generated long summary of Canon PowerShot A540 based on the first three specs of the first five spec groups.
Canon PowerShot A540, PowerShot. Megapixel: 6 MP, Image sensor size: 1/2.5", Sensor type: CCD. Optical zoom: 4x, Digital zoom: 4x, Focal length range (f-f): 0.228 - 0.913" (5.8 - 23.2 mm). Focus: TTL, Closest focusing distance: 1.97" (0.0500 m). ISO sensitivity: 80, 100, 200, 400, 800, AUTO. Flash modes: auto, manual, Red-eye reduction
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Picture Quality
The number (in millions) of light-sensitive picture elements known as pixels actually used by the camera's image sensor (CCD) to record light, and which are reflected to the final number of recorded pixels stored on the memory card.
6 MP
Image sensor size*
Sensor type*
A sensor is a convertor than measures a physical quality (light, temperature etc.) and displays this electronically on a device.
Lens System
Optical zoom*
Indicates the optical zoom capacity, which is the number of times that the picture can be enlarged with the optics of the camera.
Digital zoom*
Indicates the digital zoom capacity, the number of times that the picture is enlarged thanks to digital technology.
Focal length range (f-f)
Measure of how strongly the system converges or diverges light. For an optical system in air, it is the distance over which initially collimated rays are brought to a focus. A system with a shorter focal length has greater optical power than one with a long focal length; that is, it bends the rays more strongly, bringing them to a focus in a shorter distance.For an optical system in air, the effective focal length (f and f′) gives the distance from the front and rear principal planes (H and H′) to the corresponding focal points (F and F′).
0.228 - 0.913" (5.8 - 23.2 mm)
Combined zoom
Closest focusing distance
0.05 m
Light Exposure
ISO sensitivity*
A measure of a photographic film's sensitivity to light.
80, 100, 200, 400, 800, Auto
Flash modes*
Different modes for a camera flash which are manually/automatically activated e.g. auto-flash mode, flash on with red eye reduction.
Auto, Manual, Red-eye reduction
Video recording*
Recording moving visual images.
Maximum video resolution*
This is the maximum resolution of video images. Resolution is a measure of the degree of detail visible.
640 x 480 pixels
Internal memory
The amount of memory, usually measured in bytes (e.g. MB, GB), which is installed in the system's hardware.
16 MB
Compatible memory cards*
Types of memory cards which can be used with this product.
mmc, sd
The description of display that can includes display type, resolution, size etc.
Display diagonal*
Size of the display for this product, measured diagonally, usually in inches.
Display resolution (numeric)
Total number of pixels that display has.
85000 pixels
Ports & interfaces
PictBridge is an industry standard introduced in 2003 from the Camera & Imaging Products Association (CIPA) for direct printing. It allows images to be printed directly from digital cameras to a printer, without having to connect the camera to a computer using common connectivity like USB or Bluetooth.
White balance *
Technique in photography and image processing, which involves a global adjustment of the intensities of the colors (typically red, green, and blue primary colors). An important goal of this adjustment is to render specific colors – particularly neutral colors including white – correctly.
Auto, Cloudy, Custom modes, Daylight, Fluorescent, Tungsten
Scene modes *
Scenery mode', 'Portrait mode' and other modes which are manually/automatically activated on a camera and change the settings (e.g. exposure time) accordingly.
Beach, Children, Fireworks, Night, Party (indoor), Underwater
Photo effects *
Different effects that you can use to modify photos after they have been taken, such as colour filters.
Black&White, Neutral, Positive film, Sepia, Skin tones
Playback zoom
Custom color
Battery technology *
The type of battery in the device, e.g. nickel–cadmium (NiCd).
Number of batteries supported
The number of batteries that can be used with the product.
Color of product *
The colour e.g. red, blue, green, black, white.
Operational Conditions
Operating temperature range (T-T)
The minimum and maximum temperatures at which the product can be safely operated.
0 - 40°C
Operating relative humidity range
10 - 90%
System Requirements
Mac compatibility
Product can be used with Apple Mac software and/or hardware.
Weight & Dimensions
Width *
The measurement or extent of something from side to side.
3.56" (90,4 mm)
Depth *
The distance from the front to the back of something.
2.52" (64 mm)
Height *
The measurement of the product from head to foot or from base to top.
1.7" (43,2 mm)
Weight *
Weight of the product without packaging (net weight). If possible, the net weight is given including standard accessories and supplies. Please note that sometimes the manufacturer leaves out the weight of accessories and/or supplies.
6.35 oz (180 g)
Other features
Video capability
Capability of video recording/playback.
Digital SLR
The single-lens reflex (SLR) is a type of camera that uses a movable mirror placed between the lens and the film to project the image seen through the lens to a matte focusing screen.
Built-in flash
The product has an internal flash. A flash produces a brief very bright light, used for taking photographs in poor light.